As a part of GPC’s global activities to celebrate the International Year of Pulses, a new website Pulses.org (consumer-facing) was launched in November 2015. It hosts a series of videos to promote pulses and farmers around the world.
“These Are My Pulses” video series is displayed on an interactive map on the site, where visitors are able to click on different regions of the world to learn more about what pulses are and where they are grown. A sample video has been produced, and can be viewed here:
"These Are My Pulses" - Edible Beans
Now is your opportunity to put your country on the map, and to produce a viral pulse video!
Watch the existing
How to Make and Submit Your Video
Maximum Length: 2 minutes
Setting: Ideally the videos will be shot on or near a farmer’s land. The “star” of the video should be the pulses the farmer grows. The “cast” can include the farmer’s family, coworkers or anyone they feel is part of their pulse story.
Video Intro: Grower’s name, location (region & country), and types of pulses grown.
Video Content: Include close-up shot(s) of the pulse varieties grown on the farm, and include grower’s story – why they farm, how long they have been farming, and most importantly, why they grow pulses.
Conclusion: “I’m (insert grower’s name) and these are my (insert name of pulses grown)”
Note that English is not a requirement. Please record videos in a grower’s native language, as one of the objectives of the project is to demonstrate the global nature of the pulse industry.
Do no use music with artists permission. If you use music that has copyrights, then your video will be muted on YouTube.
- Please do not advertise your organization.
- No “calls to action”, phone numbers or contact information.
- No selling of products or services.
Video: It is recommended you capture video footage using a high definition camera in 1080p (although 720p is acceptable). Many modern digital cameras and even mobile phones include HD cameras. All video should be shot in landscape (horizontal) orientation.
Audio: The best audio quality will be captured using an external microphone (such as a lapel microphone for interviews and a shotgun microphone for natural sound). If an external microphone is not available, have the speaker stand close to the camera and try to limit background noise like wind, equipment and voices.
Export Format: Please export all video in High Definition H.264, based on the .mp4 file format.
These video clips will be uploaded to Vimeo.com, so additional details about formatting standards can be found at https://vimeo.com/help/compression.
VIDEO DELIVERY & DEADLINE
Completed videos can be uploaded to the following website: www.pulses.org/visitor-videos
GPC appreciates all submissions and will work with the producer to meet these quality requirement. GPC reserves the right to decline videos that do not meet or follow the guidelines set forth in this document.